2025消费增长新路径：以“标签科学”重构营销确定性

400+2500+4800+16N2.3NN+310%+110%+63%2024/2024ZZ2024+3%Z2024+95%2024vs202450%20244%93%+14.2%+35.1%+14.8%+23.7%+24.1%+49.2%+4.6%+56.8%+26.8%+41.2%+3.1%+30.5%+14.3%+32.7%+55.3%+1.4%+15.8%2023202445.2%53.6%+8.4%42.5%45.8%+3.3%35.1%42.2%+7.1%31.7%47.5%+15.8%65.2%72.6%+7.4%43.8%55.5%+11.7%64.2%71.7%+7.5%31.9%37.3%+5.4%50.8%58.1%+7.3%+2.3%5.1%15.5%12.7%16.5%12.5%14.8%4.9%18.0%+36,3%+55,7%+27,6%+52,3%+46,1%+60,7%+30,0%+49,4%+13,8%+41,9%+23,6%+45,2%+7,0%+26,1%+23,4%+51,8%2023202467.8%77.4%+9.6%50.1%59.8%+9.7%78.1%85.8%+7.7%62.2%71.5%+9.3%43.9%54.8%+10.9%57.8%67.9%+10.1%48.0%56.6%+8.6%51.6%63.4%+11.8%60.4%6.5%14.5%3.0%4.6%9.2%1.9%123+27% +3T4P•••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••Step1Step2Step3Step4Step50100200300400500600700 - 5,000 10,000 15,000 20,000r＞0.6163%143%133%75%93%89%101%99%80%121%95%110%Step7TypeLength60-120CharacterScenePain PointFunctionIngredient/TechnologyFluoroction; ;;Experience,PackagingBrandImageGuide for Conversion; Step6CGIHEABDF - 50 100 150 200 250 300 350 - 2,000 4,000 6,000 8,000 10,000 12,000 14,000r=0.6121.31%28.24%132.52%44.26%45.10%101.89%27.87%26.75%95.98%5.74%3.32%57.91%21.40%28.89%134.96%38.13%37.35%97.96%32.78%29.68%90.54%6.69%3.47%51.90%15.72%19.05%121.18%51.10%46.94%91.87%26.37%21.27%80.12%3.40%5.71%167.94%……………………12345678910•婆婆媳妇、丈人女婿、老公老婆之间•特种兵旅行、讨论养老退休、户外徒步•海外生活、进口超市•膝盖疼痛、腰酸背痛、关节嘎嘎响、上楼费劲、脚软•现有问题可能恶化成更严重的摔倒、骨折、扭伤•高钙营养，环节钙流失；补充营养、保护关节•/小分子、高纯度•90后、00后、30岁等青年•上班、蹦迪、办公室每天坐10小时•情绪差、熬夜、睡眠差、压力大••; 高纯度•外人及运动人群•徒步、爬山、打球、滑雪等•帕梅拉、普拉提、减肥••运动过量或日常缺乏运动导致关节损伤•相比深层次的氨糖/骨胶原流失，消费者更关注直观的关节问题，如膝盖疼/响、腰酸背痛、骨折、••/••80•女性/宝妈•工作、做家务、加班、出差•产后、哄娃、熬夜带娃、抱娃•年龄增长、膝盖疼、关节嘎嘎响、关节磨损、半月板损伤•内调外养、养生、养骨，全面提升身心健康•果糖硼酸钙+小分子速透技术143086796674015464103403T4P• You can enter subtitle here 1.Nint2.,AI,Nint3.NintNint4.NintNint5.Nintbusiness@nint.comNintNint6.NintNint7.Nint8.business@nint.comNintNint9.Nint